Augmented Reality

     A new year begins but I am stuck on some Ads. that will trickle into 2018. The idea of taking something out of context or just plan lie is not new, Just look in the White House. Put it in an Ad. that goes by so fast or the "truth" is printed so tiny it is impossible to read. I got Tivo to escape Ads. now I see that they are a tool, a deceiving tool that most don't see what they are up to. Oh don't forget the truck they are showing you does not have the outer Antenna. You might not buy it but you'll see it on the lot fully exposed.

Lexus steals the inner child to talk about its latest car. It is a physical relationship; the child into the adult woman is draped over the car, and a male voice brings her into the present by saying "the car is for both of us." She tells the car to ignore him. If the inner child is to be put into this commercial it is attached to a thing not a being. As we grow some of those growth edges are the inner child, not the outer child wishing and hoping and not growing up. The woman's response is a child to a toy not to engaging  growth.



Winter Olympics Ad. by Comcast. Sentimental, not. The music is surely Peace Train but the lyrics are not quite the same, jumble. So I get nostalgia and lost. They can't escape a song that is bound in the Civil Rights Movement of the sixties. Mixing does not always match up.

We are shown pictures on computers and phones that are not there. The disclaimer is to small. Go back and another piece of your setup blocks the info. Hey here's and idea since you wont raise the font put the info on the top of the screen!

Adidas wants all the creative people to gather at the table of  creators. It is one minute of youth, sport and music, oh and wealth! The creators are still everybody on earth. At least one of these "dem-gods" could say meet me in your neighborhood, the gritty community center, the Y! This table did not have an empty chair.

the Xfinity WIFI has a mom push a button that takes everybody of their devices, even dad, to sit and eat pizza. Just boxes and crusts on the family table. Could they not show something like the family taking a walk outside or a board game!?